Study: Delaware Ranks Near The Bottom For Yuletide Cheer, Top 10 Grinchiest

How Much Does Your State Love Christmas?

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There are a few ways to do Christmas. Some people go the traditional route: they’ll prop up a tree, string lights, and swap presents. Others ditch the decorations, book a cruise, and head for warmer weather.

How much is your state into the wintertime holiday? It varies. Southern states like Tennessee, North Carolina, and Alabama have the most Yuletide cheer, ranking the highest for jamming to Christmas tunes and tweeting about the season. Meanwhile, sunnier states like Hawaii, Nevada, and Florida rank low for festive zeal.

How seriously does your state deck the halls? The team at GetCenturyLink did some hardcore digging to find out. See if your state boasts Whoville-worthy Christmas spirit, or if it’s the grinchiest of them all.

2019-states-most-least-christmas-spirit-map

Interesting Finds

  • 25 to 30 million Christmas trees are sold in the US every year. To put that in perspective, that’s more than trees than the enture population of Switzerland (which is only 8,591,365).
  • The bottom five states (Nevada, Hawaii, California, Florida, and Arizona) all share a low chance of having a white Christmas. Perhaps the lack of snow points to why it’s harder for these warmer states to tap into their Holiday cheer.
  • The most expensive Christmas tree ornament in the world goes for $130,000. It includes 1,578 diamonds, 18-carat white gold, and 188 red rubies. Sound a bit ridiculous? It is, but all proceeds go to charity, which we can get behind.
  • Tennessee has the most Christmas spirit, scoring a top ten ranking in the categories Christmas tweets, Christmas music listening, and Google searches for “Christmas movies.”
  • Alaska scored a sad ranking of 40th overall, but it snagged the #1 ranking in two different categories: Christmas tweets and searches for ‘Christmas Cards’ on Google shopping.
  • Utah gets the top prize for being the most giving state. According to the IRS, the Beehive State donated 4.8% of their adjusted income in 2018.

Methodology

To determine which US states have the most Christmas spirit, GetCenturyLink’s data analysis team put their heads together to compare data in two main categories: online activity and area culture.

We analyzed each category using ten metrics listed below. We finalized our Christmas spirit ranking by calculating the weighted average for each state across all metrics.

Online Activity

  • Google searches for Christmas movies and gingerbread houses (29%)
  • Google shopping trends for wrapping paper, Christmas cards, Christmas ornaments, and “elf on a shelf” (28%)
  • Number of Christmas songs streamed (14.5%)
  • Number of tweets related to Christmas (7%)

Area Culture 

  • Number of Christmas tree farms per capita (7%)
  • Amount of charitable donations (14.5%)

The States with the Most Christmas Spirit, Ranked Highest to Lowest

  1. Tennessee
  2. North Carolina
  3. Utah
  4. Ohio
  5. Alabama
  6. South Carolina
  7. Pennsylvania
  8. Oregon
  9. Rhode Island
  10. Kansas
  11. Maine
  12. New Hampshire
  13. Missouri
  14. Idaho
  15. Vermont
  16. South Dakota
  17. Iowa
  18. Wisconsin
  19. West Virginia
  20. Montana
  21. Washington
  22. Nebraska
  23. Massachusetts
  24. Mississippi
  25. Kentucky
  26. Indiana
  27. Connecticut
  28. Oklahoma
  29. Colorado
  30. Virginia
  31. Maryland
  32. Georgia
  33. New York
  34. Minnesota
  35. Arkansas
  36. Illinois
  37. Wyoming
  38. North Dakota
  39. Louisiana
  40. Alaska
  41. Michigan
  42. Delaware
  43. Texas
  44. New Mexico
  45. New Jersey
  46. Arizona
  47. Florida
  48. California
  49. Hawaii
  50. Nevada

Source: CenturyLink

About Staff Writer

First State Update's Delaware editorial team covers New Castle County, Kent County and Sussex County breaking news, political news, and general news stories. We bring the reader the latest news from the Wilmington, Newark, Dover, Rehoboth Beach and all point in between. If you have news to share, email us at desk@firststateupdate.com.

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